Alaska Airlines and Virgin America Merger: 10,000 Free Alaska Miles

As Virgin America and Alaska Airlines have closed on their merger/acquisition, they are moving towards merging the two frequent flier programs.

If you were a Virgin America Elevate member as of December 5, 2016 and they haven’t found a matching Alaska Airlines profile for you, they should send you an e-mail offering you a welcome bonus of either 10,000 Alaska Airlines miles or a $100 off discount any Alaska-operated flight when you activate your new Alaska Airlines Mileage Plan account. You will automatically be assigned a new Alaska account number.

If you are a Virgin America Elevate member and they didn’t find the matching profile even though you do have an existing Alaska Airline account, you can link the two accounts together at this link. They should then deposit 10,000 Alaska miles in there shortly.

If they did find a matching profile, you should log into your Alaska Airlines account and hopefully find your bonus 10,000 miles already sitting there. You may want to contact Alaska in a few days if you think you qualify but didn’t receive any communication yet.

You can also convert your existing Virgin America Elevate points to Alaska Mileage Plan miles at this link, currently at a 1:1.3 ratio (i.e. 100 Virgin Elevate points = 130 Alaska miles). Keep in mind that the transfers are one way – you can’t undo the transfers and you can’t move existing Alaska miles to Virgin America. The Virgin Elevate program is still operating separately for the time being with their own partners.