Kindle Price: $11.00

These promotions will be applied to this item:

Some promotions may be combined; others are not eligible to be combined with other offers. For details, please see the Terms & Conditions associated with these promotions.

Audiobook Price: $21.05

Save: $18.46 (88%)

You've subscribed to ! We will preorder your items within 24 hours of when they become available. When new books are released, we'll charge your default payment method for the lowest price available during the pre-order period.
Update your device or payment method, cancel individual pre-orders or your subscription at
Your Memberships & Subscriptions

Buy for others

Give as a gift or purchase for a team or group.
Learn more

Buying and sending eBooks to others

  1. Select quantity
  2. Buy and send eBooks
  3. Recipients can read on any device

These ebooks can only be redeemed by recipients in the US. Redemption links and eBooks cannot be resold.

Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet, or computer - no Kindle device required.

Read instantly on your browser with Kindle for Web.

Using your mobile phone camera - scan the code below and download the Kindle app.

QR code to download the Kindle App

Something went wrong. Please try your request again later.

The Investor's Manifesto: Preparing for Prosperity, Armageddon, and Everything in Between Kindle Edition

4.5 4.5 out of 5 stars 395 ratings

A timeless approach to investing wisely over an investment lifetime

With the current market maelstrom as a background, this timely guide describes just how to plan a lifetime of investing, in good times and bad, discussing stocks and bonds as well as the relationship between risk and return.

Filled with in-depth insights and practical advice, The Investor's Manifesto will help you understand the nuts and bolts of executing a lifetime investment plan, including: how to survive dealing with the investment industry, the practical meaning of market efficiency, how much to save, how to maintain discipline in the face of panics and manias, and what vehicles to use to achieve financial security and freedom.

  • Written by bestselling author William J. Bernstein, well known for his insights on how individual investors can manage their personal wealth and retirement funds wisely
  • Examines how the financial landscape has radically altered in the past two years, and what investors should do about it
  • Contains practical insights that the everyday investor can understand
  • Focuses on the concept of Pascal's Wager-identifying and avoiding worst-case scenarios, and planning investment decisions on that basis

With The Investor's Manifesto as your guide, you'll quickly discover the timeless investment approaches that can put you in a better position to prosper over time.

Read more Read less

Editorial Reviews

Review

"So how do we take care of ourselves? Easy. I believe The Investor's Manifesto: Preparing for Prosperity, Armageddon and Everything in Between is the shortest and most lucid explanation of index investing and simple asset allocation yet written. . . . This is a must-read book."
Scott Burns, Syndicated Columnist and Principal of Assetbuilder.com

From the Inside Flap

Praise for The Investor's Manifesto

"Bill Bernstein's impassioned new book is indeed a manifesto—a call to action for Main Street investors to free themselves from exploitation by Wall Street money moguls; to understand the brute principles that ultimately determine stock market returns; and to establish the sound and simple strategies necessary for investment success. The Investor's Manifesto is a grand-slam home run."
John C. Bogle, founder of the Vanguard Group, Inc.

"This is the investment book that my kids, step-kids, and sisters will read, remember, and thank me for. Bernstein's way with ideas and words means that for all of them, practical investment is no longer too hard or too dull to master. The aha! moment for me was finding out what Bernstein is recommending to his readers now."
Ed Tower, Professor of Economics, Duke University

"The Investor's Manifesto is packed with wisdom and charmingly written. It belongs on every investor's bookshelf."
Burton G. Malkiel, author of A Random Walk Down Wall Street

"There is no better writer on investing than William Bernstein. If he has written it, it is a must-read. Whether you are just beginning your journey or already in retirement, this book is an invaluable guide filled with pearls of wisdom."
Larry Swedroe, Principal and Director of Research, The Buckingham Family of Financial Services, author of Wise Investing Made Simple and The Only Guide You'll Ever Need series

"In The Investor's Manifesto, author William Bernstein, PhD, MD, has condensed his long experience and intellectual wisdom into an easy-to-read and easy-to-understand book that deserves to be on the bookshelf of every serious investor."
Taylor Larimore, coauthor of The Bogleheads' Guide to Investing and The Bogleheads' Guide to Retirement Planning

"The Investor's Manifesto brilliantly lays out timeless investment strategies in a clear, easy-to-understand manner. Whether an investing novice or an experienced investor, Bill Bernstein helps you recover from the market decline and build a solid financial future. Longtime Bernstein fans will find the answer to the question 'What would Bill do?'"
Laura F. Dogu, coauthor of The Bogleheads' Guide to Retirement Planning

Product details

  • ASIN ‏ : ‎ B002U3CBY8
  • Publisher ‏ : ‎ Wiley; 1st edition (November 2, 2009)
  • Publication date ‏ : ‎ November 2, 2009
  • Language ‏ : ‎ English
  • File size ‏ : ‎ 2150 KB
  • Text-to-Speech ‏ : ‎ Enabled
  • Screen Reader ‏ : ‎ Supported
  • Enhanced typesetting ‏ : ‎ Enabled
  • X-Ray ‏ : ‎ Not Enabled
  • Word Wise ‏ : ‎ Enabled
  • Sticky notes ‏ : ‎ On Kindle Scribe
  • Print length ‏ : ‎ 225 pages
  • Page numbers source ISBN ‏ : ‎ 0470505141
  • Customer Reviews:
    4.5 4.5 out of 5 stars 395 ratings

About the author

Follow authors to get new release updates, plus improved recommendations.
William J. Bernstein
Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.

William Bernstein has authored several best-selling books on finance and history, is often quoted in the national financial media, and has written for Morningstar, Money Magazine, and The Wall Street Journal. His title on the history of world trade, A Splendid Exchange, was short-listed for the 2008 Financial Times/Goldman Sachs best business book award, and was designated a best book of the year by the Economist. He was the 2017 recipient of the CFA Institute's James Vertin Award for financial research.

Customer reviews

4.5 out of 5 stars
4.5 out of 5
395 global ratings
Watch out for Used Like New books.  Book was all marked up inside.
1 Star
Watch out for Used Like New books. Book was all marked up inside.
I ordered a Used Like New and it was all marked up inside. Definitely wasn’t like new.
Thank you for your feedback
Sorry, there was an error
Sorry we couldn't load the review

Top reviews from the United States

Reviewed in the United States on November 22, 2009
A little background on myself since it affects my review. I have read over 200 books on investing. My conclusion is that investing in a diversified portfolio of low cost index funds is the way to build and maintain wealth. I am a member of the Internet Forum Bogleheads dot Org, whose members are disciples of Jack Bogle's passive investing strategies. William Bernstein occasionally posts on this forum. I am also the author of the book Index Mutual Funds: How to Simplify Your Financial Life and Beat the Pros. I am also a contributing author to the Bogleheads 2nd book on investing titled The Bogleheads Guide to Retirement Planning. I recently met Bill Bernstein at the Boglehead's 8th annual convention in Fort Worth in October 2009. I heard Bernstein answer questions and give a 20 minute lecture on the four lessons he learned from the Crash of 2008.

I have enjoyed Bernstein's previous books, and I really like his Retirement Calculator from Hell story posted on his Efficient Frontier web site. I looked forward to reading the Investor's Manifesto.

Bernstein correctly points out that every few years we experience a Bear Market in stocks, but nobody knows when to predict when the next one will begin. If you examine history from WWII, you will find we have experienced about 13 Bear Markets in 65 years.....or roughly a Bear Market about every 5 years. Bernstein's solution to the dilemma of not knowing when the next Bear Market will begin is to hold a diversified portfolio of low cost index funds, including both stocks and bonds. Bernstein's recommendation is not new with regards to holding a portfolio of both stocks and bonds. Benjamin Graham back in his 1934 book Security Analysis recommended roughly a 50:50 split between stocks and bonds.

At first, I was a little surprised that Bernstein said the field of finance (and investing) is a relatively small one compared to other fields. He said the number of major ideas is small compared to medicine, engineering, or the social sciences. After I thought about it, I realized Bernstein is right. A while back I was doing research for a short story on investing. My research showed very few major ideas and most of them were just within the last 20 years or so. For example, it took until 1994 for William Bengen (engineer turned financial advisor) to study past stock market returns and conclude that retirees should not withdraw more than an inflation adjusted 4% of their initial portfolio during retirement. Up until that point, many people suggested you could withdraw 10% annually, the historic return of the stock market. In 1998, the famous Trinity Study was published with findings similar to Bengen's. Fama and French's 3-factor study identifying small value stocks as giving the highest returns was published in 1992. Monte Carlo analysis of retirement withdrawals did not start until 1997.

In recent years, the financial planning profession has started to recommend SPIA's (single premium immediate annuities) for retirement. There are pros and cons of SPIA's including giving up control of your money to an insurance company for 20 or 30 years. In most states, there is a State Insurance Guaranty Association which is a group of insurance companies which are supposed to pitch in and maintain annuity payments to policy holders if the issuing insurance company goes bankrupt. As the Sub-Prime Crash of 2008 pointed out, many insurance companies (think AIG) participated in the mortgage security shenanigans and almost went bankrupt. Because of the risk of insurance company bankruptcy, Bernstein is recommending avoiding SPIA's. He speculates that maybe the Federal Government will issue SPIA's in the future.

Bernstein correctly points out that the best annuity you can buy....is to wait until age 70 to start drawing Social Security.

Bernstein also correctly points out that very few people can be their own financial advisors. To be your own effective financial advisor, you have the following four traits: 1) interested in investing, 2) math skills, 3) knowledge of history, 4) understand and control your own behavioral finance tendencies.

Bernstein believes the Gordon equation should be used to predict the future returns of stocks. When the book was written, the Gordon equation predicted future stock market returns of 4-8% in inflation adjusted terms.

Bernstein says Markowitz's mean variance optimization is a great teaching tool, but it should never actually be used in the real world of investing.

Bernstein also recommends not investing in the countries with the fastest growing economies. Most studies have found an inverse relationship between economic growth rate and stock market returns.

In regards to asset allocation, Bernstein suggests the starting point of the Rule of 100 (100 minus your age is your suggested stock allocation). Jack Bogle calls this rule "your age in bonds".

Bernstein cites Benjamin Graham's 1934 classic The Intelligent Investor with regards to asset allocation. Graham recommended a 50:50 stock to bond allocation..."We have suggested as a fundamental guiding rule that the investor should never have less than 25% or more than 75% of his funds in common stocks, with a converse inverse range of between 75% and 25% in bonds. There is an implication here that the standard division should be an equal one, or 50-50 between the two major investment mediums."

Bernstein is ok with tilting your portfolio towards small-value per the Fama-French 3-factor study, but correctly points out it might take 20-30 years for small cap value to show its out-performance.

In this book, Bernstein recommends including your Social Security and pension as a bond in your asset allocation. When I recently heard Bernstein speak, he said it was much simpler not to include these two items in your asset allocation. In my experience, there is no harm at figuring your asset allocation both ways (with and without SS and pensions).

Bernstein also generally agrees with the current financial planning industry rule of thumb of not withdrawing more than an inflation adjusted 4% of your retirement portfolio. His modification is...2% SWR is bulletproof, 3% ok, 4% you are taking some risk, and 5% you are destined to eating Alpo.

Bernstein believes in the role of behavioral finance impacting investor's decisions. He includes some reference to behavioral finance issues in this book. Separately, I have heard him recommend reading Jason Zweig's book Your Money and Your Brain. I have read Zweig's book, but would instead recommend Pompian's book Behavioral Finance and Wealth Management.

I found Bernstein's story about Venice in the 1300-1500 period very interesting. Venice forced wealthy people to buy government bonds yielding 5%. A secondary market arose where these bonds traded anywhere from 20% to 90% of face value, depending on the condition of the country. Given the U.S. huge deficits, maybe our Federal Government will institute the same law as Venice did.

All-in-all an easy read which covers the basics of investing very well. This book is shorter than most, so hopefully more people will actually read the book. I think Bernstein accomplished his objective of making a shorter and simpler book that more people will read and understand. I'm going to buy a copy for my son to read.
201 people found this helpful
Report
Reviewed in the United States on November 9, 2009
William Bernstein presents the readers of his latest book with the distilled essence of investment wisdom. He laments that his previous works may not have connected with the broad audience he had hoped to reach, but the events of the past year encouraged him to give it one more try. There is little in the way of mathematics or complex graphs to confuse the unwary. Sounding like a caring uncle dispensing advice with tough love, Dr. Bernstein drives his points home with laser-like precision. You will not find his narrative peppered with wishy-washy words like maybe, possibly, perhaps, or "kinda like." Note how he expresses himself in the following examples:

On the importance of saving: "Save as much as you can, and do not stop saving until you die."

On risk versus return: "[I]n the course of earning those higher returns, your portfolio is going to lose a truckload of money from time to time. If you desire perfect safety, then resign yourself to low returns. It really cannot be any other way."

On glib explanations of market behavior: "The reason that 'guru' is such a popular word is because 'charlatan' is so hard to spell."

On buying low: "[M]ost grizzled veterans will tell you that the best purchases are often made when they feel they are about to throw up."

On bad behavior: "Our emotions define our humanity...but in the world of finance, they are death itself."

On performance chasing: "Alas, small investors incessantly chase returns the same way that dogs chase seagulls up and down the beach."

On overconfidence: "In the investment world, you are not above average. You are likely not even close."

Clearly, Dr. Bernstein does not consider it his mission to massage your ego. His goal is to make you a better investor, and I find his direct, no nonsense approach very effective. Even experienced investors who feel they have already learned the basics can benefit from this book. In the cacophony of news and opinion we face every day, it is necessary to take a step back every once in a while and convince yourself that you are not getting caught up in the moment and doing foolish things.

In a chapter devoted to building a portfolio, we are reminded that our investments must be tailored to our personal circumstances. To illustrate this, Bernstein introduces us to four hypothetical investors named Young Yvonne, Sheltered Sam, Taxable Ted, and in-Between Ida. As he constructs an appropriate portfolio for each of these individuals with distinctly different ages and backgrounds, we can see how fundamental principles are put to work in the real world. I found this chapter to be the most insightful in the book.

Be forewarned. The author advocates a long-term perspective and the use of low cost index funds. This book does not discuss stock picking tips or options strategies. If you are looking to beat the market, you will be disappointed. Indeed, the author will try to ween you away from what he considers harmful behavior. He will remind you that the goal of investing is not to get rich - it is to not die poor. The danger here is that you may give up your dream of making the big stock market score and spending the rest of your days sipping Mai Tai's on a beach somewhere. This is not so bad since the odds are that you would have ended up serving Mai Tai's on a beach somewhere.

Readers of Bernstein's previous books as well as the works of other investment luminaries like John Bogle, Jason Zweig, and Jonathan Clements, will not find anything here that they haven't read before. But the presentation is so concise, direct, and effective that it can't help but reinforce your understanding of those basic investing truths which we too often forget when immersed in bear market events. Of all the investments I have made over the years, I consider the purchase of this book one of my better ones.
266 people found this helpful
Report

Top reviews from other countries

Translate all reviews to English
Billy
5.0 out of 5 stars You are destined to repeat history if you don't learn from it
Reviewed in Canada on August 12, 2020
Great perspective on the market based on what has transpired in the past
Rodrigo Paschoal Botelho
5.0 out of 5 stars Excelente leitura
Reviewed in Brazil on November 19, 2018
Livro de linguagem leve, onde o próprio autor reconhece que aperfeiçoou sua escrita nesse quarto livro sobre o assunto. São informadas dicas gerais sobre como investir, como montar uma carteira e como são os momentos de crash no mercado - o ano de lançamento foi 2008/2009, logo após o início da grande crise econômica nos Estados Unidos.
One person found this helpful
Report
Sanjivi
5.0 out of 5 stars Very Good book. Deals with investing for these troubled times ...
Reviewed in India on June 20, 2016
Very Good book. Deals with investing for these troubled times in a great manner. A wonderful guide for all value investors.
Stefan F.
5.0 out of 5 stars Standardwerk dass man kenne muss
Reviewed in Germany on April 22, 2016
Ich fand das Buch lesenswert. Ich möchte hier nicht auf Details eingehen, Leseprobe herunterladen und Inhaltsverzeichnis durchgehen. Die Bücher von Bernstein sind einfach top! Unbedingt lesen.
Gary Johnson
5.0 out of 5 stars Wisdom, evidence and clarity
Reviewed in the United Kingdom on April 7, 2016
Bernstein is the acme of investment writers. A neurologist-turned-finance-writer Bernstein applies the evidence-base medicine approach to investing. The result is solid, evidence-based insights laced with wisdom and explained very clearly.
If you were only to read one book on investment, this is a very strong candidate for being that book.
If you are looking for get-rich-quick investment secrets, this is not the place. If you are looking for sober, intelligent and humble insights, I cannot recommend it strongly enough.

Report an issue


Does this item contain inappropriate content?
Do you believe that this item violates a copyright?
Does this item contain quality or formatting issues?